Customer focus

Principle 1 – Customer-Focused of ISO 9000

1. Overview of Customer-Focused Principle

Development of the organizations depend on their customers so that they should understand current and future customer needs, meet customer requirements.

2. Benefits of Customer-Focused Principle

• Improved customer loyalty leading to repeat business.

• Increased revenue and market share obtained through flexible and fast responses to market opportunities.

• Increased effectiveness in the use of the organization’s resources to enhance customer satisfaction.

3. How to apply principle of Customer-Focused

• Understand customer needs and expectations for products, delivery, price, dependability, etc.

• Ensure a balanced approach among customers and other stake holders (owners, people, suppliers, local communities and society at large) needs and expectations.

• Communicate these needs and expectations throughout the organization.

• Measure customer satisfaction & act on results, and

• Manage customer relationships.

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This entry was posted on Thursday, August 13th, 2009 at 12:24 am and is filed under Principles of ISO 9001. You can leave a response, or trackback from your own site.

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